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Jump Start Revenues in a Dead Economy
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Five powerful ideas that will get sales moving again in a dead market. By linking technology to
customer benefits and by eliminating uncertainty and risk, vendors can get sales
moving again....
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The Problem of Matrix Organizations
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Matrix Organizations are intended to put managers closer to the business, to foster teaming, to gain economic
efficiency. In many cases they fail. We review the reasons for this failure, and, more importantly,
how to undo Matrices.....
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First Mover Advantage
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Being first into new market spaces has widely been shown to be one of the most powerful drivers of business value.
Working with our clients, we have developed a powerful, quantifiable model that evaluate the specific impact of first
mover actions. The model is dynamic and evaluates the complex interactions among timing, offer quality,
customer satisfaction, and competitive action....
how to undo Matrices.....
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Virtual Business
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Design sales and distribution around core competencies of a business -- yours and those of
partners. Use web-based interfaces to link functions. Rely on market forces to drive economics and
reduce administrative expense...
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eCommerce Tools
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Web Marketing opens up potential for sophisticated sales and auction environments.
Within a closed group of known buyers and sellers, a buy-sell environment can be created which
enables complex parameters to be used: assured sales within a defined time; visible / invisible bids; and
the ability to manage offers to buy in the same way as offers to sell...
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Strategic Alliances
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Extended and structured relationships can meet strategic needs for multiple businesses.
When properly designed, even competitors form useful alliances. Six critical factors
are required for success, including strategic purpose, a declared structure, the leveraging of unique strengths,
independence, and sustainability...
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How to Fund Technological Change
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During a period of rapid technological evolution, startup companies float IPOs at huge market caps without
having earned any money. Established businesses wrestle with how to fund investment in new technology
when conventional analytical tools show most proposed projects to have a poor return. This environment
requires new tools for capital spending analysis....
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